Social media post design
Single-image posts for announcements, offers, festivals, hiring and product highlights.
Service · Social media design
Social media design that stays on brand
Instagram posts, carousels, promotional creatives and campaign graphics, designed to be clear in the feed and consistent from one post to the next.
Overview
How I approach it
Most feeds look uneven because every post is designed from scratch. I set up a simple visual system first: colours, type, layouts and a few reusable templates. After that, new posts are quicker to produce and look like they belong together.
I design for how people actually see social media: small, fast and on a phone. That means short headlines, strong hierarchy and text that stays readable at feed size.
What is included
What you can expect
Instagram post design
Sized and composed for the Instagram feed, with safe areas for cropping and the profile grid.
Carousel design
Multi-slide posts that explain a topic, a product or a process one idea at a time.
Promotional creatives
Offer, launch and event creatives with a clear message and a single call to action.
Campaign graphics
A set of connected creatives for a campaign, so each piece supports the others.
Brand-consistent creatives
Templates and guidelines so posts keep the same look even when different people publish them.
Best for: Businesses and teams that post regularly and want a consistent, recognisable look.
Process
How a project runs
- 1
Brief and brand check
You share the goal, audience and any brand assets. I review what already exists so the new work matches it.
- 2
Templates and direction
I design a few layouts and agree the direction before producing the full set.
- 3
Creatives
I design the posts, carousels or campaign pieces in the agreed sizes.
- 4
Revisions and files
We make the agreed revisions and I deliver final files ready to upload, plus editable files where included.
Scope · One-time batch of creatives
Scoped by number of creatives
You tell me how many creatives you need, for which platforms. I scope and deliver that batch, with no ongoing commitment. Regular posting is a separate, ongoing service.
Included
- Design of the agreed number of creatives
- Sizes for the agreed platforms
- The agreed rounds of revisions
- Final files, plus editable files where agreed
Not included
- Writing captions and publishing posts (see social media management)
- Photography and video production
- Paid advertising management
Related work
Examples from my portfolio
The iOSS collection covers recruitment, festival, awareness and product creatives in one visual identity. Poster-Folio is a personal exploration of poster design.
Company project at Infinite Open Source Solutions LLP. Social media creatives for iOSS across recruitment campaigns, festival posts, awareness creatives and product showcases, with one consistent visual identity.
My role Graphic design, with Srinath KP
A folio of creative poster designs exploring retro and experimental styles.
My role Poster design (personal project)
FAQ
Questions about this service
Yes. If you have a logo, colours and fonts, I will follow them. If you do not, I can propose a simple visual direction for your posts.
Yes. I can adapt creatives for platforms such as LinkedIn and Facebook, using each platform's sizes.
Yes. Design and management are separate services that work well together. See the social media management page for what that includes.
There is no fixed pack. Tell me how many pieces you need and how often, and I will suggest a sensible scope.
Start a project
Need social media creatives?
Tell me about your brand, where you post and what you want to promote.
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